Management Team / Board Members
Roy Bivens
Chief Executive Officer
J.D. Williams
Vice President of Sales
J.D. is an accomplished sales and management executive with over 30 years of demonstrated achievements directing orthopedic sales organizations and distribution networks. J.D. is a creative problem solver, mentor, team builder and communicator with a proven ability to forge new business relationships which increase efficiency while generating revenue. Skilled in talent recruiting, asset protection, financial management and customer relations, J.D. is a strategic, customer focused executive.
J.D. began his orthopedic career in 1987 with Richards Medical, now known as Smith & Nephew. After an award winning eight years, J.D. was offered the opportunity to be a Distributor for Dow-Corning Wright, now Wright Medical. During the next seventeen years, with the help of his team, J.D. enjoyed another award-winning tenure. Named Distributor of the Year multiple times, J.D. and his team set many sales milestones for the company that still stand today.
Currently, J.D. is President / CEO of CarMel Medical Inc., a medical advisory firm with a focus on orthopedics seeking to help prospective clients solve day-to-day strategic challenges and achieve transaction related goals.
Mr. Williams earned an M.S. in Mass Communication from Murray State University in 1975 and a B.S. in Radio / T.V. Film in 1973.
Charles W. Federico
John “Doug” D. Craft
Chief Executive Officer, Medicraft, Inc.
Miles H. Marks
Executive Vice President, Medicraft, Inc.
Scientific Advisory Board
L. Andrew Koman, M.D.
Chief Medical Officer and Board Member
Dr. Andrew Koman, a hand and pediatric orthopaedic surgeon, is listed in both The Best Doctors in America and America's Top Doctors. His research focuses on improving the function of children with cerebral palsy, congenital hand disorders, and nerve damage and adults with complex hand damage, including surgical techniques and botulinum toxins, which he introduced into clinical practice. He is internationally recognized in congenital (pediatric hand), upper extremity vascular disorders, chronic pain and nerve injury, hand reconstruction, and microsurgery. He is Chair of orthopaedic surgery and director of the hand fellowship.
Koman is a former president of The Southern Orthopaedic Association, The Eastern Orthopaedic Association, The North Carolina Orthopaedic Association, The Southeastern Hand and the Hand Forum. He was the founder and first president of the North Carolina Society of Surgery of the Hand and is a past president of the American Society of Surgery of the Hand. Koman is editor‐in-chief of the Journal of the Surgical Orthopaedic Advances. He has published three books and over 200 peer-reviewed articles and book chapters. He has received the Clinical Research (Kappa Delta) award from the Orthopaedic Research and Education Society and the Huene Award from the Pediatric Orthopaedic Society of North America.
Lisa Ferrara, Ph.D.
Bio-mechanical Expert
Dr. Lisa Ferrara is currently the CEO/President of OrthoKinetic Technologies LLC, an independent consulting firm whose purpose is to guide medical device companies in the areas of regulatory and preclinical strategies for FDA submissions. She is also CEO of OrthoKineticTesting Technologies, LLC, a medical device testing facility that provides a ‘one stop shop’ for medical device evaluation, from proof of concept to commercialization.
Bob Anderson, M.D.
Leading Foot & Ankle Specialist
Dr. Anderson is the founding orthopedic surgeon of the O.L. Miller Foot and Ankle Institute of OrthoCarolina in Charlotte, North Carolina where he has been practicing since 1989. He recently joined the Titletown Sports Medicine and Orthopedic Clinic in Green Bay, Wisconsin. Dr. Anderson is fellowship trained in foot and ankle disorders (Dr. John Gould, Milwaukee WI, 1988) with a large experience in sport related injuries. He served as a team orthopedist to the Carolina Panthers from 2000-2017 and is now an associate team physician to the Green Bay Packers. Additionally, Dr. Anderson has served as the Chairman of the Foot and Ankle Subcommittee for the NFL since 2003 and was recently named the Co-Chair of the NFL’s Musculoskeletal Committee, overseeing all orthopaedic injuries and research in professional football. Dr. Bob Anderson is an active consultant to a number of NFL, NBA, NHL, and MLB teams and numerous universities.
Dr. Anderson’s accomplishments and experiences also include: Co-founder of the OrthoCarolina Foot and Ankle Fellowship program; Chief of the Foot and Ankle Service at Carolinas Medical Center (1989-2015), including the role of Vice-Chief of the Department of Orthopaedic Surgery at that institution; past President of the Medical Staff of Carolinas Medical Center and its approximately 1,700 physician members; past President of the American Orthopedic Foot and Ankle Society; Co-Editor of the 9th edition of Mann’s: Surgery of the Foot and Ankle; former Editor-in-Chief of the journal, Techniques in Foot and Ankle Surgery; associate Editor/Reviewer for JBJS, JAAOS, FAI, AJSM and numerous other peer-review publications and Author/Editor of numerous chapters and manuscripts.
Dr. Bob Anderson was born in Milwaukee, Wisconsin and attended the University of Mississippi where he was inducted into the university’s Hall of Fame. He completed his medical degree at the Medical College of Wisconsin. He is married to Jean Anderson and has three sons.
David L. Helfet, M.D.
Leading Orthopedic Trauma Specialist
Dr. David L. Helfet is annually ranked as one of New York Magazine's "Best Doctors in New York" and Castle‐Connolly's "America's Top Doctors." Dr. Helfet is currently Professor of Orthopaedic Surgery at Weill Cornell Medical College and Director of the Orthopaedic Trauma Service at both Hospital for Special Surgery and New York‐Presbyterian Hospital. Additionally, Dr. Helfet is designated as the Orthopedic Trauma specialist for the Fire Department of New York (FDNY), the New York Police Department (NYPD), and New York State Police and provides advanced orthopedic care to members who are injured in the line of duty. Dr. Helfet has published extensively on orthopedic trauma topics including numerous articles and book chapters. He frequently presents at both national and international conferences on treatment of orthopaedic trauma. He has received such visiting lectureships as the Presidential Guest and Watson‐Jones Memorial Lecture of the British Orthopaedic Association, and has been the recipient of many honors and awards including the Philip D. Wilson Jr. Teaching Award.
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